Customer experience is everything to a brand and trumps product and price, with 89 per cent of companies competing on customer experience (according to Gartner). Buying behaviour has changed drastically, with buyers armed with more information up-front, comparing products and offers online. Aligned with technology advances, this shift in focus has forced companies to develop…
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Contributed Articles
As safe as houses?
Best practice for tenants’ data Merge in turn Two years ago, the Financial Times reported the merger of three housing providers, L&Q, Hyde Group and East Thames Housing, to form one of the largest housing providers in Europe. The new group employs 4,000 people, already owns 135,000 homes, and plans to build an additional 100,000…
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Going beyond a 360° customer view
Much has been written (and continues to be) about omni-channel customer services and digital transformation. High expectations have been raised around what digital transformation will deliver to an organisation in terms of improved efficiency and customer service. This is often linked to the purchase of a new IT platform or the creation of an all-encompassing…
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Proptech evolution in housing
‘Proptech’ is transforming business and housing organisations, delivering a greater variety of solutions to problems. An end-to-end tenancy management solution is available once all platforms and parties are pulled into one. Proptech management systems are developing from traditional to newer breeds of platforms and this article looks at how they vary and how certain software…
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Mastering digital transformation
Reduced government grants and funding, as well as diminishing private-sector budgets, continue to put the UK housing sector under considerable pressure, with this all being played out against the backdrop of increasingly rigorous regulation. As housing costs and the management of available stock continues to captivate the media, providers in both public and private sectors…
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A week in the life of a housing IT consultant
Work is certainly varied for Jenny Shorter, a senior consultant at IT services firm Sovereign Business Integration Group, who revisits an atypical week at work. I’ve seen a great deal of change in the housing sector. Mostly, it now requires a far more commercially-minded approach than it did when I first joined the sector in…
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